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The ROI of AI: Making a Business Case for AI-Driven Automation

Maarten Raaijmakers

from Raynmakers (Warszawa, Poland)

About speaker

Maarten Raaijmakers is the founder and CEO of Raynmakers, a company that leverages data and AI to help businesses grow through smart automation.

About speakers company

Raynmakers focuses on turning challenges into revenue-generating opportunities, with custom low-code solutions. Maarten’s approach emphasizes the importance of detail, believing that small nuances drive big results. At Raynmakers, he and his team blend design principles, technology, and commerce to deliver solutions that enhance strategic growth. His mission is to help businesses succeed by removing obstacles with effective AI-driven automation.

Abstracts

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AI is a powerful tool, but its return on investment (ROI) can be hard to quantify, making it difficult to justify AI implementation to upper management. This session explores practical approaches to calculating the ROI of AI for businesses, especially in automating operations. We'll shift away from overcomplicating AI and instead focus on viewing it as a tool to enhance existing operations. By taking incremental steps through low-code solutions, AI can deliver immense value. Learn how businesses can implement AI-driven automations that not only optimize processes but also boost company value. This talk will provide real-world examples and practical advice on framing AI's value to decision-makers.

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