As IT professionals, we play a critical role in energy consumption and emissions, and it's our responsibility to address this impact. By adopting greener practices in technology, we can contribute to achieving climate goals while still driving innovation and growth. I'll share practical insights and examples to help startups integrate sustainability into their tech strategies.


In this talk, we will explore how startups can integrate sustainability into their IT practices through green coding principles. Specifically, I will focus on three key strategies that enable small companies to reduce their environmental footprint while maintaining operational efficiency:
Run Cloud-Native Applications – We’ll discuss how leveraging cloud-native solutions can optimize energy use and computing resources, ensuring scalability while minimizing carbon emissions.
Build Lightweight Applications – Developing efficient, resource-conscious applications reduces computational overhead, lowers energy consumption, and enhances performance.
Buy Refurbished Hardware – Startups can make a tangible environmental impact by opting for refurbished hardware, extending the lifecycle of IT equipment and reducing e-waste.
Along with explaining each principle, I will provide practical examples and strategies for implementation tailored to the unique needs and constraints of small companies. This session aims to inspire startups to make sustainable choices in their technology stack while fostering long-term growth.